en / cn
Application for joining

Online application

Name
Phone
Provinces
Franchise City
References
Reference number

About Us

AboutUs

GROUP PROFILE

GROUP PROFILE


Founded in 1998,Greenery Fruit Group is on•e of China’s excelle☆nt fruit supply enterprises,which integrate←s fruits planting, wholesale, chain-store retail→ and E-commercebusiness, is→ one of the“ Top 10 Chain Brands ₩of China FruitIndustry” and “Hu≤nan Province Agricultural Inλdustrialization Leading Enterprise”

Greenery Fruitowns four major business :Wh§olesale, KA Supermarkeγt, Chain-Store Retai₽l,E-commerce,and has more than 20,000 square me ters of modern logisticdistributio✘n center,more than 100 direct supply f ruit  orchards around the wo✔rld and dozens of largecold£ storage warehouses. Greenery Fr<uit ensures that the high quality fruitsare from" orchards directly, the whole delivery are  convoyed by the cold chai♦n,and the delicious fruits arrives a t home without any stop.

For the past 25years, Greenery Fruit has alway s played as a leading role in sustainabledeveσlopment, enterprise social responsibilit↔y, and the supply of employmentopportunities.Th✔e chain stores and distribution neαtwork have spread thr¶oughoutHunan and Jiangxi, and strategi♦cally launched in Shanxi, Chengdu,etc™.Till toDecember 2020♦, Greenery Fruits re ached the annual sales ofε 300,000 tons fruits♥,more than 800 multi-business stor€es and 6000 employees.

In May 2014,Greener≥y Fruits online mall was officially launched, ex®plored the O2O doublelineδ retail service of full-channel and full-&category, exceeded 6,000,000online membership, wh→ich signified embarki♠ng on a new fruits retail journey.


  • 20000+㎡

     20000+㎡ Modern cold-storage process an¥d logistic distribution center.

  • 100+

    100+ Fruits direct-suppl®y orchards all around wo♦rld.

  • 1200+

    800+ multi-business stor¶es

  • 6000000+

    5000000+membership
Brand story

Brand story

Shaded with Green leaves, Branches∏ Full with Fruits.


In 1998, carried with shoulder★ pole, the worn and weary man was the unique scen←ery along the Xiangjiang River.

For one family happiness, the old brother backed> the bamboo punnets, crossed so m↓any orchards among the m♥ountains.

For thousands families happiness, th→e brothers founded Greenery Fruits, have carried ↔the orchards in front of the doors of thousan±ds family.


To seek real freshness,↔ Greenery Fruit has walked across from •Hunan to the whole of China.

At the moment of daybreak, it watched the γbeauty of the apply with dew.

In the twilight of the sunset, it tas↑ted the acidity of the pumelo thousand ↓of times.

On the night of brigh≠t moon with sprinkled stars, it ×savored the sweetness ∞of the orange of strikingness.


Blew by sea breeze in ♠Chile, climbed up the ₽mountain in USA, walked the m•eadow in New Zealand.

Greenery Fruit has drew theβ essence of the world, measur​ed the orchard by it☆s footsteps, told the story of natural ra÷in and dew.
Selects the endowed excellence fruits, bβred the reliable fruitsε by responsibility, carries the fresh and ‌healthy by technology.

Has persisted on the original intention in &20yeas, has carried on one mission bγy 20years,
Be honest and bring ben•efits to others when it gets benefi←ts.
Renders the growers by sincerity, the custo↓mers with conscience, the∏ partners with honesty, the Ω society with love.

Fruits is not only÷ for livelihood, but also a career.

Fruits is not only a care₹er, but also a sentiment.


Annual ring has been weaved by time, now≈ happiness has been full of branches.
Once the little Greenery, nβow has established well and has been vigo♠rously developing.

Let more people taste the fine fruits,

Let more enjoy the happiness and gentle in l≈ives,
Greenery Fruit, the orchard inλ front of the family.

Has always been here with you.

development path

Development course

2021

In March, Greenery Fruit started the ↔construction of Ningxi©ang Modern Intelligent Logi→stic DC.

Continue.....


2020

In May, Greenery Fruit expanded against€ the economy downturn trend o f Covid-19, opened 100 new stor₹es within 60days after resuming work.

In June, Greenery Fruit↓ opened the channel for franchise stores.

In November, Greenery Fruit laπunched in Xiangyang city (Hubei provinc∑e) with 14 new chaiλn-stores.

In December,Greenery Fruit ch✔ain-stores number rea ched 800 stores.

2019

In September, Greenery Fruit ₽opened 30 stores in the same day, first l♣aunched in ZhangJiaJie City with 10 st₽ores.The Greenery chain-store ↓exceeded 500 stores.

In November,2019 Chilean Cherries Launching C≠eremony was held by≠ Greenery successfully, simultaneous‌ Greenery first charter flight loaded with C<hilean cherries landed in Changsha, which took of f from Chile to China directly.As a result, C​hangsha became first in<land city held the c®herry launching cere$mony after Beijing,Shanghai, Guangzhou‌, Shenzhen.

2018

In February, the single -day sales value of Greenery chain stores exceede✘d RMB10 million.

In March, the secretary of Changsha mu₽nicipal party committee Mπr.Hu Henghua met friendly wit h the General Manager o♠f Greenery Mr TangHong.

In April,Greenery held the 20th anniversary and 2018 annual₩ ceremony.


2017

In May, Greenery Ki&ngsun modern logistic DC was put into ©operation.

In December,Greenery importeαd directly 100 containers of Chilean cherries∏, the sales reached 2 γmillions kilograms in the seasβon,which accounted fo​r 70% of the circulation of Chilean cherri≈es in Hunan province.


2015

In August, Greenery ←Fruit was elected as Hunan leading agricult₽ural enterprise.

In August, Yuan Lo♠ngpin,academician of CΩhinese Academy of Engineering, visite≤d Greenery Fruit wit h inscription.

In November,Greenery Fruit started the coαnstruction of Shine-Musca↑t grape planting demonstration orchard which c∑overed 380 Mou, it signified th<e starting of a new chapter of Greene←ry modern planting agriculture.


2014

Greenery online mall, mobile mall officiall×y launched, which started the“ ALL CHANNELS, ALL CATEGORIES” O2O double line rδetail service mode.

2012

The second generation self-owned chain stor¥e, Guangyi store, which was$ the thirtieth store,was opened succe>ssfully,it indicated £that Greenery stepped into aφ new stage.

Became strategic p>artner with Zespri New Zealand in H≥unan.

The Dayao store-the chain stor>e, which area was over ←500m2 at the first time,was o>pened in LiuYang City.Theα first day the sales turnover reached 130,000RMB .


2011

Set up the direct-supply orchard, built self-σowned factory in Thailand, founded÷ the self-owned brand“HongQi, Jia”.

Became the exclusive distribut₩or of New Zealand Zespri Kiwifruit in ←Hunan.

Changsha Green Agricult§ural Product Trading Co.,‌Ltd was founded.


2009

Greenery Fruit cha$in store- BeiHu store-was opened ≥in Chenzhou, which meant Greenery started th→e chain stores layout across the ≤Hunan.

2008

Shared stock with XinJi™ang Top Agricultural product Co., Ltd, became t>he Hunan exclusive distributor of more than ✔20 XinJiang companies,✘ which have many famous agricult∏ural products (e.g.TOP, Sheng Brand P ear), then the annual∞ sales turnover of XinJiang fruits in Hunan jum±ped to over ten thousand tons from sδeveral hundred tons.

The first Greenery self-owned fruit chain store-☆XiLong store-was opened,it meant that Gre↓enery Group stepped i☆nto third industry.


2007

Tian Xiang Agricultural Co.,Ltd was f®ounded.

Launched in more t♠han 10 stores of RT-market in Hunan , Hubei, Shanxi, Jiangxi, ​


2006

Launched in Shenzhe¥n Rainbow Shopping Ma‍ll.

2005

Launched in Wants SuΩpermarket of Tongcheng Grou✘p.

2004

Launched in Hongxia↕ng Fruit Wholesale Market

Xiang Hong Agricultural Co.,Ltd was founded€.


2000

Got involved in KA marketing, generally ™became the supplier of many well-known enterprisσes, e.g.RT-Mart, Hema Fresh, Frλiendship Store.


1998

Launched in Maojiaq

1996

Founded the fruit marketing department of $Changsha Civil aviation.

2021
2020
2019
2018
2017
2015
2014
2012
2011
2009
2008
2007
2006
2005
2004
2000
1998
1996
development path

Development course

2021

In March, Greenery Fruit started the const±ruction of Ningxiang M≤odern Intelligent Logistic DC.

Continue.....


2020

In May, Greenery Fruit expan₽ded against the economy ₩downturn trend of Covid-19, opened 10★0 new stores within 60days after resumi©ng work.

In June, Greenery Fr&uit opened the channel for franchise sto←res.

In November, Greenery Fruit launched in Xia"ngyang city (Hubei province) ↓with 14 new chain-stores.

In December,Greenery F®ruit chain-stores number r₹eached 800 stores.

2019

In September, Greenery Fruit open✘ed 30 stores in the same day, first launched i∞n ZhangJiaJie City with 10 stores.The &Greenery chain-store excee§ded 500 stores.

In November,2019 Chilean Cher∑ries Launching Ceremony was held by Greenery s uccessfully, simultaneous Greenery fi•rst charter flight <loaded with Chilean cherries la§nded in Changsha, which took off from  Chile to China directl&y.As a result, Changsha became first inland city₹ held the cherry launching ceremony afterΩ Beijing,Shanghai, Guangzhou, ₩Shenzhen.

2018

In February, the s'ingle-day sales value of Greenery& chain stores exceedπed RMB10 million.

In March, the secretary of™ Changsha municipal party committee Mr.Hu He∞nghua met friendly with the G÷eneral Manager of Greenery Mr¶ TangHong.

In April,Greenery h§eld the 20th anniversary and 2018 annual ceremony.


2017

In May, Greenery Kingsun modernγ logistic DC was put into operat✘ion.

In December,Greenery i✘mported directly 100 conΩtainers of Chilean cherries, the sales reaγched 2 millions kilogra≤ms in the season,which accounted for 70% of λthe circulation of Chilean cherries ¶in Hunan province.


2015

In August, Greener<y Fruit was elected as Hunan leading agricu↔ltural enterprise.

In August, Yuan Longpin,academici↑an of Chinese Academy of E↕ngineering, visited Greenery Fruit with in scription.

In November,Greenery Fruit start€ed the construction of Shine-Muscat grape p←lanting demonstration orchard which cover←ed 380 Mou, it signifie✘d the starting of a new chapter± of Greenery modern planting agriculture.


2014

Greenery online mall, mobile mall official→ly launched, which started thπe“ ALL CHANNELS, ALL CATEGORIES≠” O2O double line retail service mode.

2012

The second generation self-owned chεain store, Guangyi store,α which was the thirtie→th store,was opened successfu‍lly,it indicated that Greenery stepped into a ne w stage.

Became strategic partner with Zespri± New Zealand in Hunan.

The Dayao store-the chain store, which area αwas over 500m2 at the first time,was opened in LiuYang City.The <first day the sales turnover© reached 130,000RMB.


2011

Set up the direct-supply orchard, built sΩelf-owned factory in Thai land, founded the self-owned brand“HongQi, Jia”.

Became the exclusive distrib‌utor of New Zealand Zespri₽ Kiwifruit in Hunan.

Changsha Green Agricultural Produ→ct Trading Co.,Ltd was founded.


2009

Greenery Fruit chain store- BeiHu store-was opλened in Chenzhou, which meant Greenery± started the chain stores→ layout across the Hunan.

2008

Shared stock with XinJiang≥ Top Agricultural produ®ct Co., Ltd, became the Hu≈nan exclusive distributor of more than 20 XinJi∑ang companies, which have many famou™s agricultural products✘ (e.g.TOP, Sheng Brand Pea±r), then the annual sale÷s turnover of XinJiaπng fruits in Hunan ju₽mped to over ten tho≤usand tons from several hu'ndred tons.

The first Greenery self-owned fr&uit chain store-XiLong stβore-was opened,it meant that Greenery G₽roup stepped into third industry.≈


2007

Tian Xiang Agricultural Co.,Ltd was founded↕.

Launched in more than 10 stores of RT-ma•rket in Hunan, Hubei, Shanxi, Jiangxi,


2006

Launched in Shenzhen Rainbow Shopping Mall. 

2005

Launched in Wants Supermarket of& Tongcheng Group.

2004

Launched in Hongxiang Fruit Wholesal§e Market

Xiang Hong Agricultural Co.,L∞td was founded.


2000

Got involved in KA marketing, generall‌y became the supplieλr of many well-known enterprises, e.g.RT-M≠art, Hema Fresh, Friendship Store.


1998

Launched in Maojiaq

1996

Founded the fruit marketing departmen₩t of Changsha Civil aviation.

2021
2020
2019
2018
2017
2015
2014
2012
2011
2009
2008
2007
2006
2005
2004
2000
1998
1996
company culture

Company Culture

Mission

Seeking selling chann₩el for China growers, imp...

Vision

Creating the Top 1 Brand in fr$uit industry.

Value

Be honest and bring benefits βto others when we ge...

Business Philosophy

Do only one thing: concentrating on fru♥it.

Marketing Philosophy

Do only sell good fruitλs, no make dishonest money.δ..

Learning Philosophy

Progress, surpass, and learn from± the people with...